Senate Report Reveals Tax Loopholes in Special Life Insurance Plans

life insurance

In an era when tax strategies of the rich and powerful are under increasing scrutiny, a recent Senate report featured in The Washington Post, has shone a stark light on the life insurance market — not for its widely acknowledged benefits, but for its exploitation as a tax shelter by America’s wealthiest. The traditional purposes of life insurance, including estate planning and providing non-taxable benefits to heirs, are well-understood. Yet, as the Senate Finance Committee revealed, a niche offering known as Private Placement Life Insurance (PPLI) propels these advantages into…

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Essential SEO Strategies For Insurance Companies

online strategies for insurance

Imagine you are a customer shopping for insurance online, trying to find the best policy to fit your needs and budget. You open up a search engine and type in “affordable auto insurance.” Dozens of results appear, each promising the best rates, coverage, and service. But which one do you choose? The truth is, most customers only click on the first few results that appear on the search engine results page. That’s why it’s crucial for insurance companies to optimize their websites for search engines, using effective SEO strategies to…

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Good News Long-Term Care Insurance Agents Should Be Sharing

long term care insurance agents have good insurance news

Agents tired of the seemingly endless negative news that has plagued the long-term care insurance industry finally have some good news to share. Actually, two pieces of welcome news. Costs for long-term care insurance protection are down from the prior year. In some instances, costs are as much as 15 percent lower. Considering all the negative news focused on rising prices and their impact on consumers, especially older Americans, this is a bit of welcomed, good news. The data comes from the just released 2023 Long-Term Care Insurance Price Index…

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Good Time for Agents to Look Into Long-Term Care Annuities With Equity Performance Potential

Long Term Care Annuity

It’s not news that the Dow Jones Industrial Average (DJIA) and the Standard & Poor’s 500 Index have both plummeted since the beginning of the year. Consumers are understandably worried. Financial advisors and insurance agents are fielding calls from clients concerned about what’s to come. When financial markets decline and uncertainty pervades, it is logical the consumers are wary about big ticket purchases. And, admittedly, long-term care insurance today can be considered one of those big-ticket purchases. LTC is a ‘should have’ rather than a ‘must-have’ purchase. When stock markets…

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New States Add Medicare Supplement Birthday Rules

medicare birthday rules

Insurance agents competing to sell Medicare Supplement insurance in five states can now capitalize on rules benefiting Medicare beneficiaries.  According to the American Association for Medicare Supplement Insurance (AAMSI), the five states include California, Illinois, Oregon, Nevada and Idaho. “Medicare insurance agents now face a daunting task of competing with the millions of dollars being spent on television ads featuring celebrity spokespeople,” explains Jesse Slome, director of the American Association for Medicare Supplement Insurance.  “Survival of the independent Medicare insurance agent will depend on the ability to take advantage of…

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