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Independent Agents Should Promote Drug Plan Savings Now To Lock In Medicare AEP Leads

August 31, 2023August 30, 2023 Jesse Slome

Independent Agents Should Promote Drug Plan Savings Part D Coverage- insurance sales

Navigating Through the 2023 Medicare Annual Enrollment Period: Valuable Tips for Independent Agents Starting shortly, hundreds of millions of dollars will be spent by insurers and major marketing organizations designed to generate Medicare AEP leads. AEP is the Annual Enrollment Period during which tens of millions of seniors with Medicare plans can freely switch coverage. The 2023 Medicare Annual Enrollment Period (AEP) begins October 15. Expect record-setting spending on cable television ads, online banners and click-through ads, as well as direct mail. Independent Medicare agents simply can’t compete with the amount…

Essential SEO Strategies For Insurance Companies

May 10, 2023 Guest Author

Imagine you are a customer shopping for insurance online, trying to find the best policy to fit your needs and budget. You open up a search engine and type in “affordable auto insurance.” Dozens of results appear, each promising the best rates, coverage, and service. But which one do you choose? The truth is, most customers only click on the first few results that appear on the search engine results page. That’s why it’s crucial for insurance companies to optimize their websites for search engines, using effective SEO strategies to…

Tips For Agents Marketing Medicare Solutions In A Recession

October 7, 2022 Jesse Slome

A slight variation of the old joke goes, what’s the difference between a recession and a depression. The answer is simple, when my portfolio is down 30% it’s a depression; when yours is down it’s only a recession. Ask most Medicare eligible seniors and chances are you’ll hear worries about their current financial situation. And while consumer confidence rose for a second straight month in September, the nation’s collective mood is concerned. Markets rise and fall. Recessions come and then they pass. Consumer confidence measures a rather specific set of…

What Is Reference Data and Why Is It Important?

September 8, 2022 Guest Author

what is reference data and how to use it

There is a lot of data out there, and it can be tough to keep track of it all. That’s where reference data comes in. But, what is reference data? Reference data is a set of data that provides a common point of reference for other data sets. It can be used to help organize and understand information. Keep reading to learn more about reference data and why it is important. Why is reference data important? One of the most important aspects of data governance is the management of reference data.…

New States Add Medicare Supplement Birthday Rules

April 26, 2022 Jesse Slome

Insurance agents competing to sell Medicare Supplement insurance in five states can now capitalize on rules benefiting Medicare beneficiaries. According to the American Association for Medicare Supplement Insurance (AAMSI), the five states include California, Illinois, Oregon, Nevada and Idaho. “Medicare insurance agents now face a daunting task of competing with the millions of dollars being spent on television ads featuring celebrity spokespeople,” explains Jesse Slome, director of the American Association for Medicare Supplement Insurance. “Survival of the independent Medicare insurance agent will depend on the ability to take advantage of…