Imagine you are a customer shopping for insurance online, trying to find the best policy to fit your needs and budget. You open up a search engine and type in “affordable auto insurance.” Dozens of results appear, each promising the best rates, coverage, and service. But which one do you choose? The truth is, most customers only click on the first few results that appear on the search engine results page. That’s why it’s crucial for insurance companies to optimize their websites for search engines, using effective SEO strategies to…
Read MoreCategory: News for Agents
Agents and brokers should be keeping up on the latest within the industry. Featured new products, agency education along with marketing information that will help further any insurance career.
Workplace accident trends offer supplemental insurance sales opportunity for agents
With rates of workplace accidents as high as they are in Northern US states, businesses are shopping. Recent reports are showing that Northern US states are experiencing high rates of workplace accidents, providing agents in these areas with an opportunity to offer supplemental insurance to protect their business customers. Businesses can offer these additional policies to their employees in case they are hurt on the job. The research was conducted by High Rise Financial based on the most recent data from the US Bureau of Labor Statistics. Their analysis provided…
Read MoreTax Season Is Marketing Opportunity For Medicare Insurance Agents
April 15 is just around the corner and millions of seniors will be preparing their annual tax filings. For agents and brokers who focus on Medicare solutions, this is another ideal opportunity to solidify your role as the ‘go-to local Medicare professional’. The competition for Medicare business has never made it harder for independent insurance agents. Anyone taking the time to watch daytime television knows that one Medicare-focused commercial is almost immediately followed by another. You can’t beat the ability of these large entities to spend millions of dollars generating…
Read MoreGood News Long-Term Care Insurance Agents Should Be Sharing
Agents tired of the seemingly endless negative news that has plagued the long-term care insurance industry finally have some good news to share. Actually, two pieces of welcome news. Costs for long-term care insurance protection are down from the prior year. In some instances, costs are as much as 15 percent lower. Considering all the negative news focused on rising prices and their impact on consumers, especially older Americans, this is a bit of welcomed, good news. The data comes from the just released 2023 Long-Term Care Insurance Price Index…
Read More2023 Global Insurance Symposium Announces Event Headliners
Des Moines, Iowa, March 3, 2023: International leaders in insurance, technology and government will convene at the 2023 Global Insurance Symposium, to be held in Des Moines, Iowa, on April 18-20. The Symposium’s speakers and panelists will offer industry-shaping insights on new ideas and challenges facing insurance, insurtech and startup companies as well as regulators during this preeminent event. “We are excited to welcome some of the most prominent names and thought leaders within the global insurance industry as headliners at this year’s event,” said Greater Des Moines Partnership President…
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