Tag: insurance business

The role of insurance in the economy

Note From The Editor
Insurance Industry Economy

Insurance and economy go hand-in-hand Insurance has managed to attract a lot more attention from consumers in recent years than it had in the past. Many people are now conscious of how insurance affects their lives, but few people are aware of the connection that insurance has with the economy. Indeed, it is more common for people to be aware of how the economy affects the insurance businesses than vice versa. To say that insurance is the underpinning of the modern economy may seem like hyperbole. When put into perspective,…

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13 Ingenious Insurance Advertising Ideas and Marketing Tips

Guest Author
Insurance Advertising

As an insurance agent, you are always looking for ways to promote your business without becoming stale. In a world full of annoying salespeople, here are a few fresh ideas to help you market your agency and score long-term leads: 1. Fish for Leads Ask if you can leave a fishbowl on the counter of a busy local business. Solicit business cards and advertise a drawing for a gift card to the establishment. Use those cards as leads. Always carry plenty of business cards with you. Drop them in fishbowls,…

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Insurance industry news made when Treasury sold remaining AIG shares

AIG Insurance Industry Marketing

There were 234.2 million shares left of the massive insurer, and their price was $32.50 each. The Treasury Department has just announced its latest insurance industry move with the sale of all of its remaining shares of American International Group (AIG), which brings to a close the largest bailout from the U.S. government in the 2008 financial crisis. The Treasury stated that it received $32.50 for each of the 234.2 million shares it continued to hold. That represented the last of the sales of the 16 percent ownership that the…

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Cameleon Software signs deal with MMA Group

Insurance Industry News Deal

Cameleon Software chosen to help MMA Group adapt to changing insurance market Cameleon Software, a leading developer of configure price quote (CPQ) software, has signed a major deal with the MMA Group, the third largest insurance group in France. Per the deal, the MMA Group will be making use of the CPQ technology developed by Cameleon Software. The MMA Group has chosen Cameleon Software because of the robustness of the company’s CPQ solution. The insurer expects that the technology will help it become more “agile” in handling the needs of…

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Express App has been released in an iPad version by Loyal American Life Insurance Co.

The Loyal American Life Insurance Company, has announced that it has launched a new version of the Express App, which has been designed specifically for iPad devices. The insurer is a member of the Great American Supplemental Benefits Group and has explained that the new version of the Express App for iPad will make it possible for agents to provide quick and easy rate quotes, and to submit their business digitally for a couple of new insurance products: Cash Advantage Critical Illness and Loyal American Affordable Health Benefits. The Express…

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How to prepare an insurance agency to be sold

Julie Campbell

The perceived value of an insurance agency is impacted by a number of different factors, but there are three among them that will have the greatest influence. These three critical factors are the same as those that would influence the perceived value of any type of investment, and are: • Market conditions • Pro forma earnings • Risk connected with earnings in the future Market conditions are vital to the sale of any form of investment, and timing can significantly influence the sale’s net gain. The parts of market conditions…

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Internet privacy may be costing people their jobs, according to National Labor Relations Board

S.Vagus

Facebook’s shifting privacy policies are making it increasingly difficult to keep track of Internet privacy. With social media beginning to play a much larger role in the business world, companies have been struggling to maintain a balance on how much freedom their employees are given when it comes to sharing information via Facebook and Twitter. Most companies have social media policies in place, but the majority of these policies are ambiguous at best. Confusion regarding these policies has led some companies into trouble with the law and could have dramatic…

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