Mobile insurance is facing challenges in Asia

Mobile Insurance

Mobile insurance gains attention as more consumers get smartphones and tablets Mobile technology is beginning to play a major role in the lives of people all around the world. In Asia, smartphones and tablets are becoming exceedingly valuable, partly due to the services they provide to consumers as well as the type of information these devices are beginning to store. Several Asian markets have begun showing strong favor for high-end mobile devices, especially those designed to participate in mobile commerce. These devices are not only attractive to the average consumer, of course,…

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T-Mobile may be raising insurance rates

Mobile Insurance

T-Mobile could be pushing higher insurance rates next year Insurance coverage for mobile devices is becoming increasingly common and more comprehensive, especially as more consumers come to rely on their mobile devices in their daily lives. Smart phones represent a significantly costly investment for a wide range of people and are well-loved by many because of the features they offer. Smart phones are also popular targets of theft because of the information they contain and some are notoriously fragile. T-Mobile customers may see the insurance rates for their mobile devices…

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Mobile device insurance market in the U.S. poised for growth

mobile commerce insurance industry

Advanced mobile technology becoming a popular candidate for insurance protection Mobile technology is growing at a rapid pace around the world. More mobile devices, such as smart phones and tablets, are finding their way into the hands of consumers, especially in the U.S., home of some of the largest mobile technology developers in the world. As mobile devices become more advanced, consumers are beginning to see the potential risks in these devices becoming damaged or stolen. As such, the mobile phone insurance market has experienced more growth as consumers demand protection…

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American Family Insurance unveils new mobile marketing strategy

Mobile ad network, Mojiva, which has a specialty in cross-platform, “big idea” mobile commerce marketing strategy development and creation, has announced that it will be forming an mobile ad campaign with multiple executions for American Family Insurance. This campaign is to be created with engagement as its primary focus, and will help to build awareness among consumers who use mobile devices. The insurer will be using this strategy to help spread the word about its life, homeowners, auto, health, farm/ranch, and business insurance products which are currently available in 19…

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Mitek Systems unveils new mobile solutions suite for insurers

Mitek Systems, Inc., a top mobile imagine solutions provider, has unveiled its brand new solutions suite that will provide property and casualty insurance companies with the ability to offer mobile commerce services that include consumer support, service, and purchasing options using mobile devices. These new solutions use a mobile device camera to snap images of documents so that small keypads aren’t required for data entry, and to allow some tasks to be automated so that the mobile experience is far superior to what it had previously been. The first insurer…

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The top answers that will enlighten the insurance industry in 2012

As 2011 comes to a close, insurance companies are already beginning to ask questions about technology and regulation trends, as well as other important considerations. Though they won’t have their answers before this year is finished, there are already some predictions being made about what will be learned in the upcoming year. After all, a large number of changes are occurring in the industry, such as the wave of new mobile commerce technology that is now becoming much more mainstream, where it had only been considered “emerging” until now. Among…

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Russian government tries to improve road safety with augmented reality

Lawmakers and auto insurers worldwide have turned their attention to Russia, where the government has chosen to take advantage of some of the latest forms of technology in order to attempt to manage the growing traffic collision problems that have been occurring in Moscow of late. The top officials in the country will be using technology such as augmented reality in order to raise awareness. A new Russian Ministry of Transport has created a mobile app that uses augmented reality to spread awareness of safety. The methods have been deemed…

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