In an effort to take advantage of the rampant popularity of social media, Paradiso Insurance, an insurance group based in Connecticut, has launched a new campaign aimed at helping the American Red Cross. Using social media has become a popular tool for the insurance industry recently. The industry often uses social media as a way to investigate claims as well as connect with customers. Paradiso believes that social media is a good platform to attract new consumers and is attempting to bolster its presence online. As such, the company is…
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Report highlights the potential dangers of rising sea levels
A new report from the non-profit research organization Climate Central suggests that millions of U.S. citizens are at risk of coastal flooding. The report posits that changes in the climate will result in storm surges and rising sea levels. Rising water could put nearly 5 million Americans at danger of floods by 2030. The report indicates that by 2050, flooding caused by rising sea levels will be much more widespread. This could cause serious problems for the insurance industry that has been battling a higher frequency of natural disasters over…
Read MoreAttensity unveils new insurance industry social analytics solution
Top Social CRM social analytics and engagement app provider, Attensity, has announced its latest product, which consists of a solution for the insurance industry that broadens the flagship text analytics app by the company with new and unique topics, category sets, dashboards, and reports that are designed specifically for the needs of the insurance industry. This new solution has been created to allow insurance carriers and other businesses within that industry to perform a timely and accurate analysis of customer conversations over social media as well as other unstructured sources,…
Read MoreSupreme Court to begin litigation on Affordable Care Act this month
This month, the U.S. Supreme Court will begin litigation on the controversial Affordable Care Act. The federal law seeks to radically change the structure of the country’s health care industry and introduces new insurance regulations that are aimed at benefiting consumers. The Act was signed into law in 2010 and has since been a point of contention for political leaders and legislators throughout the U.S. Many states have backed the Affordable Care Act, but others have filed lawsuits against the federal government, accusing the law of being unconstitutional. The Supreme…
Read MoreTornadoes and storms in Oklahoma create difficult insurance marketplace for consumers and companies alike
The National Tornado Preparedness Summit in Oklahoma City – an event sponsored by the Oklahoma Insurance Department, the National Weather Center, and the National Association of Insurance Commissioners – is expected to draw almost 800 representatives from the insurance industry. According to the Oklahoma Farm Bureau Insurance vice president of public affairs, John Wiscaver, the harsh reality for the state is that throughout the last five years, the marketplace has faced the highest historic loss levels among all organization histories. He stated that earthquakes, hailstorms, tornadoes, and wildfires have all…
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