April 15 is just around the corner and millions of seniors will be preparing their annual tax filings. For agents and brokers who focus on Medicare solutions, this is another ideal opportunity to solidify your role as the ‘go-to local Medicare professional’. The competition for Medicare business has never made it harder for independent insurance agents. Anyone taking the time to watch daytime television knows that one Medicare-focused commercial is almost immediately followed by another. You can’t beat the ability of these large entities to spend millions of dollars generating…
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