Forecasts for the 2012 life insurance marketplace

Now that 2011 is coming to a close, life insurers are looking ahead to the new year to try to find out what they can expect from their near future. Though this process is a very cloudy one, as it is impossible to make precise forecasts about the way this market segment will perform, it is still important to try to get an image of what the future may hold. Among the more common predictions are the following: • A larger number of consumers will be starting to think about…

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Study shows online purchases of life insurance on the rise

The results of a study performed by the LIFE Foundation and LIMRA have indicated that Americans – particularly those in younger age groups – would rather make their life insurance purchases online, through the mail, or by phone. Though the majority – 64 percent – of consumers continue to make their life insurance purchases from an insurance agent, that number is rapidly decreasing when compared to the 1996 statistics. In that year, 80 percent of people were buying their insurance in person. According to president and CEO Marvin H. Feldman,…

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