Agency owners and agents themselves are missing out on leads and branding opportunities. Insurance marketing on Pinterest is, so far, widely underutilized, despite the powerful opportunities it offers for finding leads and branding an agency. This platform is virtually untouched among agents, despite its immense potential. Agents willing to think outside the box can use insurance marketing on Pinterest for low cost opportunities that simply aren’t available on other social media platforms. To discover exactly how this opportunity applies to you and how you can go about using it, register…
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Insurance news announcements just got more affordable
This niche market press release submission service has reduced its rates for a limited time. Live Insurance News has just announced that it is reducing the rate for its PR submission service –for 20 days only – starting on Monday, June 22 and running through July 11, for a tremendous savings on a broad spectrum of announcement and brand exposure. The already low cost of this PR submission service is on sale for $5.99 for only 20 days. While the full price of announcing insurance news through this service is…
Read MoreInsurance marketing study shows some demographics engaged by mobile ads
People who fall into the Generation Y and the Spanish speaking categories responded to smartphone based advertising. According to the results of a study that were recently released by the Marchex Institute, there are certain significant pockets of consumers who are highly engaged by insurance marketing when it is presented to them by way of mobile advertising. This study was based on an analysis the data collected from having placed over two million phone calls. The research was analyzed by the Marchex Call Analytics platform, examining the bank, lender, life…
Read MoreInsurance company Super Bowl commercial gives viewers the creeps
A well intended ad from Nationwide was not at all well received by TV watchers on Sunday. An insurance company joined the Seattle Seahawks on the losing side of Super Bowl Sunday, as the NFL team suffered from an interception at the last minute, while Nationwide released a commercial that viewers found to be depressing and downright creepy. The insurer felt that it was a good idea to share a very important message about preventable accidents. With this in mind, the Nationwide Insurance company released a Super Bowl commercial that…
Read MoreLindsay Lohan to star in auto insurance commercial for Super Bowl
The actress, who has been known for headline making traffic incidents, will be in Esurance ads. There have been several reports that have been making the news that have suggested that Esurance auto insurance commercials have already started filming in Long Beach, California that feature Lindsay Lohan. The insurance news reports continued by indicating that the ads may be played during the Super Bowl. This would mean that Lindsay Lohan’s power to instantly draw the eye will be seen by what is expected to be a record breaking television and…
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