Renters coverage has also not managed to satisfy the expectations of this important demographic. The Millennial generation, which currently makes up the largest demographic in terms of homebuyers and renters throughout the United States, have a greater likelihood of being critical of the experiences that they’ve had with regards to their renters and homeowners insurance. The 2014 U.S. Household Insurance StudySM from J.D. Power identified a number of generational trends. The renters and study looked into the overall satisfaction levels of consumers with regards to three separate personal coverage product…
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