Combination life insurance product sales skyrocket to $1.2 billion

The results of a LIMRA research study have shown that the sale of combination life insurance skyrocketed in 2010, with sales rising by 62% to reach $1.2 billion. According to research actuary Catherine Ho, from LIMRA, this 2010 increase in the overall sales of combination life insurance products was significant, especially when considering that there had already been growth in the double digits in 2009. In a LIMRA press release, Ho stated that “In addition to carriers boosting their marketing campaigns, consumers’ growing desire for an alternative to stand-alone long…

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