Vitality Health is using big data and the Internet of Things to learn more about customer lifestyles. A health insurance company is considering using similar tracking concepts to the auto coverage industry. Vitality Health believes that its policyholders will be willing to exchange their healthy lifestyle data for incentives. The idea is to reward those with healthier lifestyles with discounts, thereby encouraging healthier habits. The health insurance company is hoping to change the way people are viewing wellness. They are aiming to offer discounts to individuals who live healthier lifestyles.…
Read MoreIs Your Health Insurance Company Tracking Your Diet and Exercise Habits?
