Quip has announced its intentions to purchase Afora, taking the next step in its unique business model. Electric toothbrush startup, Quip, is acquiring Afora, a dental insurance company. Quip first started selling its toothbrushes online back in 2015. It has, since that time, built a substantial consumer network. The toothbrush company offers subscriptions for direct-to-consumer personal care products. As popular as its toothbrushes have become, Quip is lining up to become more than a toothbrush brand. Instead, it is expanding to be able to become a dental insurance company, too.…
Read MoreToothbrush startup acquires dental insurance company for total tooth care
