Life insurance customer satisfaction drops as pandemic fears ease

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JD Power survey shows that that annuity customer satisfaction has also dropped for the same reason. Individual life insurance and annuity products have arrived at a customer engagement problem according to a recent JD Power study. The research showed that customer satisfaction with those products drops rapidly after purchase. The JD Power 2022 US Individual Life Insurance Study and the JD Power 2022 US Individual Annuity Study were both released last week and showed that customer satisfaction with both those products begins to drop quite quickly after their purchase. This…

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