Satmetrix benchmark study reveals loyalty leaders in American insurance industry

Net Promoter software company, Satmetrix, which is the customer experience program marketplace leader, has released its 2012 Net Promoter Industry Benchmarks for 22 different industries, including the insurance sector. As a whole, the study was broader than it has been in previous years, involving the participation of over 30,000 American consumers who provided their rating feedback about over 200 brands across the various industries. The benchmarks that it creates are based upon the survey responses from consumers across the United States who rated their various experiences with the top brands…

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Research reveals ratings for insurance company customer satisfaction

The results of a new national study by Insure.com has revealed how satisfied customers feel with the coverage and service they are receiving from some of the largest home, health, auto, and life insurers in the country. The company simultaneously released a new tool called Best Insurance Companies, which gives consumers the ability to compare their own insurer with the satisfaction levels achieved by other major insurance companies. Consumers can discover the satisfaction ratings in five different categories: • Value for cost of premiums • Customer service • Percentage of…

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Kaiser Permanente plans to pay consumers to lose weight

Kaiser Permanente of Colorado has announced that policyholders may be eligible for cash bonuses if they are willing to lose weight. The insurance company’s new “Weigh and Win” program will award consumers with up to $150 every three months if they lose a certain amount of weight and keep it off. All adults are eligible to participate in the program, but participation is not mandatory for all Kaiser Permanente policyholders. The insurer claims that weight loss is as effective mammograms and cancer screenings in helping consumers manage their health. The…

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