#1 Way to Immediately Increase Agency Book of Business

January 28, 2021January 27, 2021 Angela Linders

Allstate Santa Clarita insurance agent Kimberley Ellison understands that communication is key. Santa Clarita insurance agent Kimberley Ellison knows that the key to growing an agency book of business isn’t in gimmicks and marketing ploys. It’s in communication. This Allstate agent is an active member of her community and encourages her team to be the same. As such, Ellison has come to know the shape of her community, understanding that the population she serves as a Santa Clarita insurance agent is 28 percent Hispanic. What does this mean in terms…

Using social media marketing for your insurance business

July 14, 2013 Dan

Social Media Marketing for Insurance Agents1

It’s hard to think of a person who doesn’t have an account on Facebook, Twitter, Google+, LinkedIn, and other social media sites that have become immensely popular around the globe. This makes it easy to understand why insurance agency owners and agents are continually being advised to take advantage of the opportunity. The problem is that it is easier to decide to use social media marketing than it is to know what to say. Users of social media networks will like, follow, or even share virtually any topic that they…