Farmers market insurance important rises with farm to table trend

Farmers Market Insurance - Farmers Marekt - Fruit - Business

The rising focus on eating whole, fresh foods has underscored the importance of this coverage. Shopping directly from food growers has become an important trend and with that, farmers market insurance has been on the rise. For many people, buying what is in season and grown locally has become a way of life. As a result, farmers markets have become more common, larger, and busier. As a result, farmers market insurance has become much more commonly offered. This makes it possible for vendors at these local events to be able…

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Farmers Insurance celebrated Dr. Seuss’ 115th birthday with a clever story

Farmers Insurance Celebrates Dr. Seuss' brithday - students

The insurer released an ad based on real claims recreated into a Dr. Seuss-style storybook ad Farmers Insurance chose to celebrate Dr. Seuss Day – what would have been the author and illustrator’s 115th birthday) – with an animated ad written in his storytelling style. “The More That You See” was based on real claims filed with the insurer and was voiced by Professor Burk, the brand’s spokes character (voiced by Oscar winner J.K. Simmons). The amusing 60-second animated ad was amusing enough to enjoy viral status on social media.…

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Farmers insurance drone program takes off

Farmers insurance drone

The insurer has become the latest among the large companies to use unmanned aerial aircraft systems (UAS). The Farmers Insurance drone program had its official launch yesterday as the insurer rolled out a fleet of the devices. These unmanned aerial aircraft systems (UAS) will be used to improve the customer claims experience. Insurance companies are increasingly using drones to view damage to roofs and other difficult to reach places. The Farmers Insurance drone units will be deployed by adjusters who need to assess the damage left behind by severe weather.…

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Minnesota auto insurance company to refund $315,000 to over 1,600 drivers

Minnesota auto insurance company rates

Farmers Insurance Exchange has been accused of unfair pricing practices and is reimbursing affected policyholders. Minnesota auto insurance company, Farmers Insurance Exchange, is responding to accusations of unfair pricing practices with a refund to more than 1,600 drivers in the state. The policyholders affected by the pricing practices in question will be receiving a portion of a $315,000 total amount. The insurer is providing the refunds in response to an investigation into the way it was setting its rates. The Minnesota auto insurance provider underwent a pricing practice examination. The…

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Why New York crop insurance should matter to craft beer enthusiasts

New York crop insurance craft beer barley

The state’s industry risks running out of one of its key locally grown ingredients if farmers can’t find coverage. The average person likely doesn’t have much interest in New York crop insurance, believing it to be the business of farmers and politicians. However, a recent development has brought the issue closer to home in a very visible way. Malt barley crops are seen as a risky type of crop for local farmers who hesitate to grow it without coverage. Farmers are reluctant to grow the malt barley crops because of…

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Food truck insurance now available in Utah

food truck insurance

Farmers Insurance has launched this new coverage within the state, providing a first for that company. Farmers Insurance has announced the launch of a new food truck insurance coverage. This will provide protection to that type of vehicle and will be available in Utah. It marks the first time the company has stepped into the mobile restaurant coverage business. The food truck marketplace is growing rapidly larger, presenting a considerable opportunity for insurance companies. By way of the new food truck insurance offering, Farmers has started to sell to licensed…

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Crop insurance slashed through legislation for reducing expenses

Crop Insurance conservation

Growers may see reduced coverage levels in order to save taxpayers $24.4 billion over a decade. Two state representatives in Wisconsin have now introduced a bill called the Assisting Family Farmers through Insurance Reform Measures (AFFIRM) Act, which will slash crop insurance with the intention of providing taxpayers with savings over the next ten years. In the span of a decade, the insurance coverage cuts will mean $24.4 billion in expenses will be saved. According to farm subsidy program critic, Congressman Ron Kind (D), the crop insurance bill will still…

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