Gym membership coverage: A potential double-edged sword for the insurance market

Some private insurers participating in the Medicare Advantage program have begun offering gym memberships as a way to encourage older consumers to stay healthy and active. While many consider this to be good news, others say that the practice is a double-edged sword. Inclusion of gym memberships may signal that insurers are attempting to procure the healthiest individuals while leaving the high-risk policies in the hands of the Medicare program. This practice may have an impact on how health insurance exchanges. These state-run insurance programs will provide limitless coverage to…

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