4 Useful Ways to Ensure Your Upcoming New Website’s Security

April 16, 2020 Guest Author

Having an online presence gives your business a fighting chance against the throngs of competition out there – a chance to be seen, heard, and bought from. Your target market is looking for you as much as you’re looking for them, provided you have a product that’s of value to a certain niche population. Launching a company website generates brand awareness and better interactions with customers. However, it’s vital to focus on security when building your site — otherwise, your website could repel customers instead of reeling them in. How…

Insurance marketing display ads are more effective than television

August 26, 2014August 25, 2014 H. Cutner

A recent report has shown that they are nine times more effective in terms of brand awareness. As insurance marketing techniques are being considered, a recent discovery made by Rocket Fuel might help insurers to make the most effective choices for their needs when their goals are to boost their brand awareness. The research determined that display advertising is nine times more successful than television. Within the research, Rocket Fuel found that digital display advertising for insurance marketing is much better at forming immediate brand awareness for life and auto…