Allstate Mayhem campaign launches 2018 with a fresh new start

Allstate Mayhem Sugar Bowl

The nationwide insurance company launched a multichannel campaign for its Allstate Sugar Bowl. The 2018 Allstate Sugar Bowl started the new year with both tradition and a new Allstate Mayhem campaign to get things going in a fresh new way. The insurance company brought a whole different form of omnichannel marketing to the table as viewers pondered their own resolutions. Allstate Insurance worked with the Leo Burnett Chicago creative agency for the campaign. The Allstate Mayhem character is turning over a new leaf within this marketing campaign. It is a…

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Insurance drones will be broadly deployed by Hurricane Harvey claims adjusters

hurricane insurance drones

The use of these unmanned aerial vehicles has been adopted by Allstate, State Farm and other major property insurers. Property insurance companies in Texas and Louisiana, such as Allstate and State Farm, are preparing to use their insurance drones to survey the aftermath of Hurricane Harvey. This insurance technology is expected to have an important role in inspecting commercial and residential damage. The insurance drones will first take to the air early this week, once the last of Hurricane Harvey makes its way out of the regions. If all goes…

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Allstate offers tornado damage assessment advice to homeowners

Tornado damage homeowners insurance

The insurance company has been issuing advice to homeowners in areas where twisters have touched down. Following a twister that touched down in Maryland, along the state’s Eastern Shore, Allstate has been providing tornado damage assessment recommendations to residents of the area. The insurance company is providing tips to homeowners to help them to know whether or not their properties were damaged by a tornado and, if so, where and to what extent. Allstate pointed out that homeowners should be very careful when returning to their properties after dangerous weather.…

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Allstate America’s Best Drivers Report for 2017 released before deadliest driving day

Allstate America’s Best Drivers Report data July 4th independence day

Motorists headed out on July 4 may want to check out the stats from this nationwide insurance company. The annual Allstate America’s Best Drivers Report has now been released, identifying July 4th as yet again the deadliest day on the country’s roads. Motorists are being cautioned to have a close look at the data and to be very careful when they get behind the wheel on Independence Day. Allstate, for its part, has issued its report alongside a new safe driving campaign, in the hopes of improving the numbers. Despite…

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Allstate employs cloud insurance technology to grow new businesses

cloud insurance technology

The insurer may be in its 80s, but it is keeping up with the latest tech and changes in the industry. Allstate first opened in 1931, but the cloud insurance technology it’s now using shows that it has no interest in aging. The insurer is branching into new areas to be able to build and grow new business as its environment changes around it. Over the last few years, Allstate Insurance launched its CompoZed unit to boost software services development. This use of cloud insurance technology gives Allstate the ability…

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